“Not all High Protein Pastas are Created Equal” Microsite
“Not all High Protein Pastas are Created Equal” Explainer Video
Pastariso High Protein Pasta Sales Collateral
Natural Products Expo West Trade Show Banner
Pastariso Super Protein Pasta Infographic
Pastariso™
Pastariso, a leading manufacturer of gluten-free pastas, introduced a High Protein Gluten-Free Pasta to satisfy consumer demand for high protein foods. Launching at the Natural Products Expo West, our challenge was to create some buzz and differentiate the product in the competitive health and wellness space. Because Pastariso High Protein Pastas contain the highest protein content of any gluten-free pasta, we came up with the campaign idea “Not all High Protein Pastas are Created Equal” as a simple and factual way to communicate the product’s unique benefit.
- Launch Campaign
- Infographic
- Microsite
- Explainer Video
- Sales Collateral
- Trade Show Graphics