The crew departs from our consecutive bourbon selections and give COLDCOCK Whiskey a shot. What piqued our interests with this rather interesting choice of beverage was their marketing and advertising. Though most of us probably wouldn’t try this rather unique concoction again, we have to admit, the marketing strategy worked to get us to sample the product. Though it might not be our cup of tea, those who may enjoy the style of beverage and taste are sure to stick to their discovery.

Another point of discussion was creating videos for various audiences. There are a number of variables to consider. Things like viewing platform, duration, style, audio & dialogue considerations, and even things like aspect ratio. Watch the video below for more insight.

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